As of 2023, YouTube has over 2.7 billion active users on the platform. Of which 53.9% of YouTube users are Males, and Females make up around 46.1% of the user base.
There is a Huge potential for any YouTube Channel to grow. If the correct strategies are taken into consideration. As of now, there are 12 most profitable niches on YouTube one can get into, these are as follows, in no particular rank or order:
- Online Money Making
- Digital Marketing
- Educational Content
- Tech, Cars and Gadget
- Lifestyle
- Fashion
- Beauty Tips
- Cooking
- Video Games
- Comedy
- Travel
- Motivational Videos
Out of these, comedy is the most-watched genre on YouTube. So if you can make people laugh at your jokes, go for it, make YouTube shorts, and your channel will grow like anything.
Now let's talk about how to get more views on a YouTube video or how to get more views on a YouTube channel.
First of all, there is a difference between YouTube channel views and YouTube Video Views let's understand that first.
YouTube Channel Views refers to YouTube recommending your channel to the users of YouTube on the home page. When you watch someone's videos on a TV App YouTube, you can see other channels getting recommended before that video, these channels are of the same type of video content as you are currently watching.
YouTube Video Views refer to the views your video is getting from various sources such as Suggested, Homepage, Channel Page, YouTube Search, External Sources (WhatsApp shares, Facebook shares, X shares) etc.
Now, let's get into the actual strategy to get more YouTube Channel views or strategies to get more YouTube Video Views.
First, let's discuss
How to Get More YouTube Channel Views
For a channel to get recommended by YouTube as we discussed earlier, your channel should indicate what type of content your channel has. This can be done by using Channel Tags.
Channel Tags are nothing more than a specific keyword related directly to your channel niche. For Example: if your channel content is about beauty tips or health care tips, then these become your channel tags.
Channel tags are now called Channel Keywords, and can be found in Creator Studio - Settings - Channel section.
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| Where to find Channel Tags or Channel Keywords in YouTube |
Once your channel tags or channel keywords are set, give it about a week or so, and YouTube will automatically start recommending your channel to its users with other content of similar taste.
Now, let's look at the Strategies on
How to get more YouTube Video Views
Let's break down how to get more views on YouTube videos in a list format so you can understand better :
- Title of the video (what and what not to include)
- Thumbnail of the video (How should it be)
- Description (Length and what to include)
- Video Keywords (how many to use, how to find)
- Promoting your Video (Where to promote)
Title of the YouTube Video
From YouTube's perspective, the first thing that it analyses is the title of the video.
What to include in the YouTube video title
- Your video title should contain the main focus keyword.
- Should be only 80 Characters long (best for SEO purposes).
- Should clearly show what is the video about.
- Should be catchy.
- Can have breaks "|" in between the words (mainly used for SEO purposes)
What not to include in the YouTube video title
- Should not include, any hate speed words.
- Should not include, any censored words.
- Should not be longer than 90 characters.
Description of the YouTube video
The description of the video should be about 1000-2000 Characters which is around 800-900 words, in which you can add main keywords with a rate of about 2%.
YouTube video description should include a clear CTA (Call To Action), this means that you want to tell your viewers what to do after watching a video, maybe subscribe to the channel.
YouTube Video Keywords
Keywords are those words that a user is searching on Google or YouTube itself. For a better understanding watch this video
The best place to find keywords for your YouTube video is Google Keyword Planner and Related Search on the SERP (Search Engine Results Page).
For best results use 10-12 keywords related to the video. There are different types of Keywords, which we have discussed in (blog link when updated)
Promoting YouTube Video
The best place to first promote your video is on WhatsApp status, people can quickly click on the link and view the video. Moreover, YouTube videos can be promoted on Facebook Pages, Facebook personal profiles, LinkedIn profiles and LinkedIn pages. These are some of the best places to share and promote a YouTube video.
Once the video starts getting external views, YouTube starts promoting it organically on suggested, YouTube Search, browse pages etc.
Hope this article helps you in your YouTube Journey.
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